Description:

amika Forget Frizz Anti‑Frizz Shampoo is a sulfate-free cleanser designed to seal in hydration and block humidity for up to 72 hours*. Featuring heat-activated Extended Humidity Shield, along with aloe leaf juice, water lily extract, and superfruit sea buckthorn, it delivers smooth, glossy results while gently cleansing hair prone to frizz.

Benefits:

• Reduces frizz by up to 74% in high humidity.
• Hydration and anti-frizz last for 72 hours* .
• Boosts shine for a lustrous finish.
• Enhances manageability, making styling easier.
• Hydrates and softens dry, unruly strands.
• Protects color and prolongs styles.
• Gentle enough for daily use.

Claims: Vegan, Color Safe, No parabens, sulfates, phthalates, or mineral oil.

Who It’s Best For:

• Anyone prone to frizz or flyaways
• Works well with straight, wavy, curly, or coily hair
• Ideal for medium to thick hair textures
• Great for those in humid climates or seeking smoother styles